Consumer Perception and Factors which influence the Adaption of Packaged Drinking Water or Mineral Water Consumption

Abstract

In Mumbai, the trend of bottled water use is on the rise. The development of bottled water sales and consumption is aided by development initiatives and tourism marketing. Ordinary bottled water such as Bisleri, Aquafina and Kinley market are facing serious difficulties competition to deal with the problem many companies come with a natural premium a phase of mineral water to operate on surface and channels. India I and in the top 10 countries in the use of bottled water and foreign products come to India and look for their market in tourist areas, restaurants, airport, gym and many places. In this article, it will explore the impact of premium drinking water is concentrated in the Mumbai region and has identified various influences purchasing premium packaged drinking water at the research site.